KiahNatalyaBishopASMedia
Monday, 4 March 2013
Friday, 24 February 2012
7. Looking back at your preliminary task, what do you feel you have learnt in the progression from in to the full product?
The progression from preliminary task to this one made me realise I needed to do much more planning than I originally did, so on this task I made sure I did the biggest amount of research and planning so I was prepared for the production part. Planning and preparation are important because without it you are unable to attract the target audience in ways common in other magazines and you will the create a magazine by guessing features. Organisation is also important so on both productions I created a time scale to make sure I wasn't going to run out of time. Having a time scale meant I could do extra work if I had run too quickly. Knowing how to use the cameras is important because if a shot needs to be portrait it is much easier to put the camera onto that setting rather than edit in Photoshop. I chose to not use lights because i wanted a more urban fitting background. However getting the right lighting is important else the magazine wont look lifelike. My post production skills improved a large amount since doing the preliminary task. My preliminary product isnt very realistic because i didnt have much experience. The improvement is noticeable when looking at my preliminary task: I think the editing of the image is what made it look less lifelike so on my new product i didnt edit it because i didnt want to make the same mistake twice. For my preliminary task i didnt assess my target market enough to attract them so after learning this i over researched my audience to make sure there was enough features to attract my intended audience. The biggest thing i learnt was research and planning because on my first task i definitely didnt do enough i feel because of the way it turned out. If i had used social networking sites i believe feedback would've improved it but i have learnt that now. Knowing my audience and making a profile meant i could go into precise detail on the pages, e.g. font, colours and content. I have improved since i made targets because i wanted more structure to the process for which i made a timescale and stuck to it. Also i wanted to do more planning so i would be ready for production, i feel i could've done more for this but it was definitely an improvement. I have enjoyed using more techniques and learning new things since the preliminary task.
Thursday, 23 February 2012
5. How did you attract/address your audience?
The research part was very important to have been done well to ensure attracting my specific target audience was successful. When I did my research I noticed most R&B magazines have similar features some being bright colours, ethnically diverse models, urban fashion and articles about famous artists of this genre. I used all of theses elements because I felt it would give me the best chance of my magazine looking real. I addressed my audience by featuring a competition for high tops on my front cover because this would make the target audience more likely to buy it as it is something they would want to wear/win. Another thing I did was to have a simple magazine name 'Replay' I chose this because it is to do with music and is easy to remember. The colours I used on the front page are very bright and eye catching with a mixed race male model in the centre wearing very urban clothing. On my contents page I used a three column page because I felt it would look too simple as a 2 column one. I decided to have interesting things on the end column such as 'Upcoming Artist's' and 'Top 10 R&B songs of the week' I think these were the biggest things that attracted my audience because I think they are the type of people to be very interested in things like that. My contents page didn't consist of much writing because I wanted it more packed with images because they are more interesting and eye catching. The double page spread features an interview with an upcoming male artist called Aaron, within this interview I tackled common problems my target audience might be going through so they could relate such as a single parent family, poverty and gang crime. I think my content is preferred reading by the feedback I got from it, the target audience that gave me feedback liked the way I used famous artists from this genre in my contents with articles about them e.g. Rihanna. I felt I was successful in attracting my target audience with the certain features I included. I showed my magazine to a group of students fitting my target audience because I wanted them to give me the feedback that was relevant. They were able to identify the similar factors of my magazine to that of a real one. They thought the colour font I chose to use for the double page spread wasn't right nor fitting with the rest of the magazine and that it would've been better if i had it in yellow and blue to connect it to the cover and stand out better. They liked that I chose to not use any serif fonts because they would've been too formal for my genre of magazine. The response told me that the models and props I had chosen were the best part of the magazine and they were the parts that made it look most realistic because its noticeable that in most R&B magazines the models are dressed very urban-ly with caps, hoodies and high tops. Some of these responses are shown in this video:
http://www.youtube.com/watch?v=zvUr02nVTmE
The fact the people from my audience I chose to give feedback took the preferred reading of my text is very good because it makes me feel that the things I used to attracted my audience worked successfully. So I believe my magazine was a success bar a few factors I could improve upon so with critical feedback it helped.
http://www.youtube.com/watch?v=zvUr02nVTmE
The fact the people from my audience I chose to give feedback took the preferred reading of my text is very good because it makes me feel that the things I used to attracted my audience worked successfully. So I believe my magazine was a success bar a few factors I could improve upon so with critical feedback it helped.
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